- Make sure that the question is clear what you are asking
- Make sure there is an option for everyone
- Make sure it it clear where the something will feature for the magazine
- Make sure it is clear and tidy and you know where to answer each option of each questions
- Give examples of the question for example if a question about fonts name them in the font that is being questioned
- Where there answer will be used for example if asking what colours you think should be used say where they will be used and what they will be used for
- When using the other choice make sure there is a please specify
- Controll how they respond get qualititve data
- Tell the person how to answer the question
- Make sure questionnaire is laid out neatly
- Make sure quetionnaire is laid out in a logical answer
- Think of wording within questions... using perfer for example would make them make a decision
- Using numbers to measure there agreement with something
- Dont waste time ask about what you want to know
- Ask precise questions not vague ones
- Limit responses the person can give you so you can handle the options more easily
Likert scale- this measures the responder's attitude towards a particular subject
For example
Hip hop music causes violance among its audience
1) Strongly agree
2) Agree
3) Neither agree or disagree
4) Disagree
5) Strongly disagree
Semantic-differential-scale, this users numbers to measure your opinion
For example
Violant 1 2 3 4 5 Non-violant
Sexist 1 2 3 4 5 Non-sexist
Racist 1 2 3 4 5 Non-racist
Topics I will need to ask about in my questionnaire
- Age
- Gender
- Lifestyle (hobbies- sport if so please list, gaming, listen to music, socialising)
- Music they like (bands , genres, sub genres)
- Number order bands/artists
- If they prefer bands or solo artists
- Boy or girl bands
- Boy of girl solo artists
- Images they like (examples)
- Makes they like/wear for advertising
- How they like to listen to music, streaming (spotify, we7) downloads (amazon, youtube converter)
- If they go to live events
- Where do they listen to music (devices-lap top ipod phone)
- Are you a buyer of a magazine
- If so which ones
- If so how often
- Do you read magazines (borrow of friends, when waiting at places like doctors)
- Have you heard of (list of magazines)
- Have you been to venues in Brighton (if so have options and other)
- Have you been to events in Brighton? (shakedown gay pride)
- If you havnt would you like to go to any events in brighton?
- Brighton festivle
- do you follow any music blogs
- do you follow any blogs from brighton
- Where they go in free time (shops parks)
- Colour schemes
- What mechandise they would be willing to buy
- Style of photography
- Representation of males and females
- Preference of font
- Perfered mag titles
- Freebies, give aways, competitions they would be interesting
What makes a good questionnaire evaluation?
- Clear results
- Saying what more could have been asked
- What questions were informative and how they are informative
- What questions could have been narrowed down to get smaller set of results
- Tables and pie charts are usles ways of displaying informtion clears
- Talk about weaknesses, wrong questions, not enough options
- Mention any suprise results
- Range of options
- Explain what the point of the questionnaire was, what was i trying to learn?
- Logical order explaining what you learnt from each question
- Think if the people answering the questionnaire where my questionnaire
- How could i have done this better?
- How can i improve the style of questions
- How can i now research more for what my target audience wants
- Did information actually help make decisions on the magazine or confuse me
- What did you wish you asked about but didnt? what you going to do about it?
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